Cookie policy

Last updated: July 2026
 
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1. Introduction

This Cookie Policy explains how Medal NV (“Medalounger”, “we”, “our” or “us”) uses cookies and similar technologies on www.medalounger.com and its associated country domains. This Cookie Policy should be read together with our Privacy Policy, which explains how we process and protect personal data. By using our website, you consent to the use of cookies in accordance with this Cookie Policy, unless you have disabled them through our Cookie Preferences or your browser settings.

 

2. What are cookies?

Cookies are small text files that are stored on your computer, smartphone or other device when you visit a website. Cookies enable websites to function correctly, remember user preferences, improve website performance and provide analytical insights into how visitors interact with the website. Some cookies are essential for the proper functioning of the website, while others help us analyse traffic or personalise marketing communications.

 

3. Types of cookies we use

Strictly Necessary Cookies

These cookies are essential for the operation and security of our website. They enable core functionality such as:

  • website navigation;
  • security features;
  • language preferences;
  • cookie consent management;
  • access to protected areas such as the B2B Portal.

 

These cookies cannot be disabled through our Cookie Preferences as the website cannot function properly without them.


Analytics Cookies

Analytics cookies help us understand how visitors use our website. They allow us to analyse:

  • website traffic;
  • visitor behaviour;
  • most visited pages;
  • navigation paths;
  • technical performance;
  • anonymous usage statistics.

 

The information collected is aggregated wherever possible and helps us continuously improve our website. These cookies are only placed after your consent.


Marketing Cookies

Marketing cookies help us measure the effectiveness of our online campaigns and provide more relevant advertising. These cookies may be used to:

  • measure advertising performance;
  • create audience segments;
  • deliver personalised advertisements;
  • evaluate campaign effectiveness;
  • recognise returning visitors across websites.

 

Marketing cookies are only activated after your explicit consent.

 

4. Third-party services

Our website may use trusted third-party services that place cookies on our behalf. These services currently include:

Google Analytics
Used to analyse website traffic and visitor behaviour. More information: https://policies.google.com/privacy

Google Tag Manager
Used to manage website tags and tracking scripts. Google Tag Manager itself does not collect personal information but may deploy services that do. More information: https://support.google.com/tagmanager

Meta Pixel
Used to measure advertising performance and improve the relevance of advertisements displayed on Meta platforms, including Facebook and Instagram. More information: https://www.facebook.com/privacy/policy

ActiveCampaign
Used to manage newsletter subscriptions, email marketing campaigns and marketing automation. More information: https://www.activecampaign.com/legal/privacy-policy

 

5. Managing your cookie preferences

When visiting our website for the first time, you will be presented with our Cookie Banner. You may choose to:

  • Accept All Cookies;
  • Reject Non-Essential Cookies;
  • Manage Cookie Preferences.

 

Your preferences can be changed at any time by reopening the Cookie Preferences available on our website.

 

6. Browser settings

Most web browsers allow you to manage or delete cookies through their settings.
Please note that disabling certain cookies may affect the functionality and performance of the website. For more information, please consult your browser documentation.

 

7. Cookie retention

Cookies remain stored on your device only for as long as necessary to fulfil their intended purpose. Some cookies are automatically deleted when you close your browser (session cookies), while others remain stored for a longer period (persistent cookies). Retention periods depend on the specific cookie and applicable legal requirements.

 

8. Changes to this Cookie Policy

Medal NV reserves the right to modify this Cookie Policy at any time. Any updates will be published on this page together with the revised “Last updated” date. We encourage visitors to review this Cookie Policy regularly.

 

9. Contact

If you have any questions regarding this Cookie Policy or our use of cookies, please contact:
 
Medal NV
Puursesteenweg 399
B-2880 Bornem
Belgium
 
Telephone: +32 (0)3 740 00 90
E-mail: info@medalounger.com
Website: www.medalounger.com