Webportaal B2B
Webportaal B2B

Privacy Policy

Last updated: July 2026
 
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1. Introduction

At Medal NV, we value your privacy and are committed to protecting your personal data in accordance with applicable data protection legislation, including the General Data Protection Regulation (EU) 2016/679 (“GDPR”).

This Privacy Policy explains how Medal NV collects, processes, stores and protects personal information obtained through www.medalounger.com and its associated country domains.

It also explains your rights regarding your personal data and how you may exercise those rights. By using this website, you acknowledge that you have read and understood this Privacy Policy.

 

2. Data Controller

The data controller responsible for processing your personal data is:

Medal NV
Puursesteenweg 399
B-2880 Bornem
Belgium

Telephone: +32 (0)3 740 00 90
E-mail: info@medalounger.com
Website: www.medalounger.com
VAT Number: BE0427.833.148

If you have any questions regarding this Privacy Policy or the processing of your personal data, you may contact us using the details above.

 

3. Personal Data We Collect

Depending on how you interact with our website, we may collect and process the following categories of personal data.

Information you provide directly
When contacting us through our website, requesting information, subscribing to our newsletter or communicating with us, we may collect:

  • first and last name;
  • company name;
  • job title;
  • e-mail address;
  • telephone number;
  • postal address;
  • country;
  • any information voluntarily included in your message.

 

Providing this information is entirely voluntary but may be necessary for us to respond to your request.


B2B Portal
Authorised business partners who receive access to our B2B Portal may have additional account information processed, including:

  • account credentials;
  • login activity;
  • authorised access rights;
  • communication history related to the portal.

 

Portal accounts are created exclusively by Medal NV and are not available through public registration.


Newsletter
If you subscribe to our newsletter, we process:

  • your e-mail address;
  • subscription preferences;
  • newsletter interaction data such as opens and clicks, where permitted by applicable law.

 

You may unsubscribe at any time by clicking the unsubscribe link included in every newsletter.


Information collected automatically
When you visit our website, certain technical information may automatically be collected, including:

  • IP address;
  • browser type and version;
  • operating system;
  • device information;
  • referring website;
  • pages visited;
  • date and time of your visit;
  • language settings;
  • approximate geographic location;
  • website interaction data.

 

Some of this information is collected through cookies and similar technologies. Further details are available in our Cookie Policy.

 

4. How We Use Your Personal Data

We process your personal data only for legitimate purposes, including:

  • responding to enquiries submitted through our contact forms;
  • providing requested information about our products and services;
  • managing relationships with retailers, distributors and business partners;
  • providing access to the B2B Portal;
  • sending newsletters and marketing communications where consent has been given;
  • improving our website and user experience;
  • analysing website traffic and visitor behaviour;
  • maintaining website security;
  • detecting fraud or misuse;
  • complying with legal obligations;
  • protecting our legal rights where necessary.

 

We do not sell your personal data to third parties.

 

5. Legal Basis for Processing

Under the GDPR, Medal NV processes personal data on one or more of the following legal bases:

  • your consent;
  • the performance of a contract;
  • compliance with legal obligations;
  • our legitimate business interests, provided these interests do not override your fundamental rights and freedoms.

 

Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out before its withdrawal.

 

6. Sharing of Personal Data

Medal NV does not sell, rent or trade personal data to third parties. We may share personal data only where necessary to provide our services, operate our business or comply with legal obligations. Depending on the purpose of the processing, personal data may be shared with:

  • IT service providers;
  • website hosting providers;
  • e-mail and marketing service providers;
  • analytics providers;
  • cloud service providers;
  • authorised business partners where necessary;
  • public authorities where required by law.

 

All third-party service providers are required to process personal data in accordance with applicable data protection legislation and only on our documented instructions where applicable.

 

7. International Data Transfers

Certain third-party service providers used by Medal NV may process personal data outside the European Economic Area (EEA). Where personal data is transferred internationally, Medal NV takes appropriate measures to ensure an adequate level of protection, including:

  • European Commission Adequacy Decisions;
  • Standard Contractual Clauses (SCCs);
  • other safeguards recognised under the GDPR.

 

We continuously evaluate our service providers to ensure that international transfers remain compliant with applicable legislation.

 

8. Data Retention

Personal data is retained only for as long as necessary to fulfil the purposes for which it was collected or to comply with applicable legal obligations. Retention periods may vary depending on the nature of the processing.

In general:

  • contact requests are retained for as long as necessary to respond to your enquiry and for any reasonable follow-up period;
  • newsletter data is retained until you unsubscribe or withdraw your consent;
  • B2B Portal account information is retained for the duration of the business relationship and for a reasonable period thereafter where necessary;
  • analytics data is retained in accordance with the settings configured within the relevant analytics platform;
  • personal data may be retained longer where required by applicable law or where necessary for the establishment, exercise or defence of legal claims.

 

Once personal data is no longer required, it will be securely deleted or anonymised.

 

9. Your Rights

Under the General Data Protection Regulation (GDPR), you have several rights regarding your personal data.

Subject to applicable legal requirements, you have the right to:

  • request access to your personal data;
  • request correction of inaccurate or incomplete information;
  • request the deletion of your personal data;
  • request restriction of processing;
  • object to certain processing activities;
  • withdraw your consent where processing is based on consent;
  • receive your personal data in a structured, commonly used and machine-readable format;
  • request the transfer of your personal data where technically feasible;
  • lodge a complaint with the competent supervisory authority.

 

Requests relating to your personal data may be submitted using the contact details provided at the end of this Privacy Policy. We will respond within the time limits established by applicable legislation.

 

10. Data Security

Medal NV takes appropriate technical and organisational measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access.

These measures include, where appropriate:

  • secure hosting environments;
  • encrypted communications where applicable;
  • controlled access to personal data;
  • regular software and security updates;
  • restricted access to authorised personnel only;
  • monitoring of our digital infrastructure.

 

Although we make every reasonable effort to safeguard personal data, no method of electronic transmission or storage can be guaranteed to be completely secure.

 

11. Third-Party Websites

Our website may contain links to third-party websites, social media platforms or external services. This Privacy Policy applies solely to the Medalounger website. We are not responsible for the privacy practices or content of third-party websites and encourage users to review their respective privacy policies before providing any personal information.

 

12. Children’s Privacy

The Medalounger website is intended primarily for business users and adults. We do not knowingly collect personal data from children under the age of 16. If we become aware that personal data has been collected from a child without appropriate legal consent where required, we will take reasonable steps to delete such information as soon as possible.

 

13. Changes to this Privacy Policy

Medal NV reserves the right to amend this Privacy Policy at any time. The most recent version will always be published on this website together with the corresponding revision date. Where legally required, users will be informed of significant changes by appropriate means. We encourage visitors to review this Privacy Policy regularly.

 

14. Contact Information

If you have any questions regarding this Privacy Policy or wish to exercise your rights under applicable data protection legislation, please contact:
 
Medal NV
Puursesteenweg 399
B-2880 Bornem
Belgium
 
Telephone: +32 (0)3 740 00 90
E-mail: info@medalounger.com

Website: www.medalounger.com

If you believe that your personal data has been processed unlawfully, you also have the right to lodge a complaint with the competent supervisory authority.

For Belgium, this is:
Belgian Data Protection Authority (Gegevensbeschermingsautoriteit / Autorité de protection des données)

Drukpersstraat 35
1000 Brussels
Belgium

Website: https://www.dataprotectionauthority.be